Spring break is going to be here in just a couple of months That means that schools across the nation will release their students of the tedious classwork and stress that they have become accustomed to. It’s at this time of the year that students and their families begin to head to the warmer parts of the country to enjoy some time on the beach and some much-needed sunshine.
As a property investor in Florida, it’s essential that you’re prepared for absolutely anything that may come your way. One thing you can count on is an influx of customers. That being said, whether it’s your first year as a hotel investor, or you’ve had your fair share of Florida summers, you want to make sure that you’re prepared for the busiest season of the year.
In today’s blog, we are going to touch on a few of the ways that you can prepare for the rush that’s about to come your way. Let’s dive right in.
Prepare Your Staff
If you’ve been in the hotel business for a while, you know that having a full staff is going to be one of the most important parts of ensuring that you’re prepared for the busy season. Set aside some time to really evaluate your staffing needs for the weeks that you know you’ll be busy.
Aside from prioritizing the schedule for the busy weeks, make sure that all of your staff is up to speed on what they need to do to make sure that every shift goes off without a hitch. Whether you do this through additional meetings, extra training, or you decide to schedule specific staff members on certain days, you need to make sure you have a handle of this before anything else.
Reach Out to Prior Customers
As a hotel you want to fill as many rooms as possible, that should go without saying. While busy season can make it just a little bit easier for you to ensure that your rooms are reserved, it’s always good to reach out to customers who have stayed with you before to see if they’d be interested in booking a room again. It’s so much easier to fill your hotel with return customers rather than seek out new ones and hope for a full hotel.
One of the tactics that people mistakingly do when hoping for a full hotel during busy season is overbooking their space. The idea here is that by overbooking your space, you won’t have to worry about empty rooms in the case that reservations fall through. While it might seem like a good idea to have more than enough people eager to stay at your hotel, the last thing that you want is for none of your reservations to cancel and wind up turning people away when you are overbooked.
Stock Up on Supplies
Ensuring that your guests are comfortable while they’re at your hotel is a must, even when your hotel is completely booked. If you offer a continental breakfast, shampoo and conditioner in the rooms, or you have a small shop where customers can stop by if they’ve forgotten something, you’re going to want to make sure that you stock up in advance. These supplies are small parts of the stay that your guests experience, but they are important nonetheless.
Prioritize Customer Service
One of the easiest things that can happen during the busy season is for the quality of your team’s customer service to fall behind. We get it, when things get busy, it’s challenging to stay above water as a whole. Even though that may be the case, it’s essential that you prioritize how your team will be able to provide and prioritize customer quality service throughout the crazy weeks, and sometimes months, ahead. At the end of the day, the last thing that you want is for your customer service to lack in quality.
Let UNIQUE Florida Properties Help
The team at UNIQUE Florida Properties has been fortunate enough to help passionate and driven individuals find the commercial spaces that will make for great commercial rental properties. If you’re in need of more information on how you can start the investment process on a hotel here in Florida or you’d like more information regarding commercial investment properties, reach out to our team! We are always more than happy to help.